Tomra launches automated return point for reusable takeaway packaging

The new reverse vending machine (RVM) demonstrates the next step in Tomra’s Rotake solution: a fully integrated platform for collecting, transporting, sanitizing, quality-assuring and redistributing reusable takeaway containers.

Since the launch of Tomra’s city-wide cup pilot in January 2024, Aarhus consumers have paid a DKK 5 deposit for reusable cups — redeemable instantly at collection points across the city center. To date, more than 1 million cups have been returned, yielding an 85 % redemption rate and substantial reductions in single-use waste.

In addition to additional city pilots, Tomra is fast-tracking Rotake Venue, optimized for large events and stadiums with high throughput and instant collection needs.