Coca-Cola European Partners goes for 100% recycled PET

Coca-Cola European Partners (CCEP) is making a new strategic investment to purchase from Loop Industries a supply of 100% recycled PET (rPET) plastic to accelerate the increased use of recycled materials in the creation of its bottles.

Ron Lewis, Chief Supply Chain Officer, CCEP, said: “This is an important investment as it directly supports our sustainability action plan, This is Forward. As part of This is Forward, we’ve committed to ensuring that at least 50% of the material we use for our PET bottles comes from recycled plastic by 2025. This is part of a holistic strategy focused on creating a more circular packaging economy.”

CCEP expects to be using Loop rPET in its product packaging by early 2020, and it supports the Coca-Cola System’s global vision to work toward a World Without Waste. Loop is a provider of enhanced recycling technology that makes available new sources of high quality rPET, which previously could not be used due to colorant or other recyclability obstacles.